Everyday growing baby bumps stretch a little more, and before you know it there’s a whole lot more skin to take care of. This is where a moisturising stretch mark cream comes in.

Stretch marks are pretty common during pregnancy, with genetics and weight playing their role in whether your belly gets tiger stripes. Keeping skin hydrated and nourished may help keep those fine lines at bay, and giving that bump some love is a great way to bond with your darling bub too.

What to look for when buying a stretch mark creams and oils

The best stretch mark creams and belly butters for expecting mums | Mum's Grapevine

Here are some of the key things to consider when buying a stretch mark cream for pregnancy:

Scent: During pregnancy, our senses are often heightened and some expecting mums become incredibly sensitive to certain smells. Keep an eye out for anything that may trigger your pregnancy nausea by taking a look at the formula of ingredients before you buy.

Ingredients: Just like the food we eat during pregnancy, making healthy choices about what we put onto our skin is just as important. With baby growing nicely in your tummy, look for products that are formulated with natural ingredients, free from chemicals and any hidden nasties.

Consistency: Creams, butters and oils – there are many ways to tackle the appearance of stretch marks and it all comes down to preference. Would you rather use a belly butter or cream from a tub? Or would a belly oil with a handy pump fit better into your routine?

8 best stretch mark creams for pregnancy | Mum's Grapevine

8 nourishing stretch mark creams and oils

To help you find the best stretch mark cream for your baby bump we’ve compiled this handy list of brands to get you started in your search. In no particular order, here they are:

Nurture Care Naturals

Best stretch mark cream: Nurture Care Naturals Stretch Mark Oil

Nature Care Naturals Stretch Mark Oil ($34.95)

Packed with natural ingredients boasting anti-inflammatory properties, this wonderful oil hydrates and nourishes the skin, leaving it to feel silky smooth, elastic and flexible, which in turn reduces the occurrence of stretch marks. Perfect.

The Hermosa Co

Best stretch mark cream: The Hermosa Co

The Hermosa Co Belly Oil ($29)

It’s the belly oil Kayla Itsines credited for her stretch-mark free baby bump. Created by a mum of three, this beautiful blend natural oils including avocado, apricot kernel and macadamia, heal and enrich the skin to aid the prevention of marks and scarring.

Willow by the Sea

Best stretch mark cream: Willow by the Sea Belly Butter

Willow by the Sea Belly Butter & Oil (from $36)

Shea butter and sweet almond oil combine in this luxurious belly butter to replenish the skin and lock in as much moisture as possible. Powerful organic oils such as grapeseed, coconut and lavender naturally soothe skin, relieving mums-to-be from that itchy belly feeling.

GAIA Skin Naturals

Gaia Skin Naturals Belly Butter stretch mark cream

GAIA Skin Naturals Belly Butter ($17.95)

This little beauty gives skin a nourishing boost with its impressive list of rich, moisturising ingredients. Cocoa butter, organic shea butter, organic rosehip and wheat germs oils are absorbed into the skin to rejuvenate, revitalise and restore.

Pregnancy Pillow Co

Pregnancy Pillow Co Stretch Mark Cream

Pregnancy Pillow Co Stretch Mark & Scar Cream ($24.95)

Filled with ingredients that are known to moisturise and nourish the skin, such as Vitamin E, Olive Leaf Extract and Jojoba Oil, this hydrating cream is designed for all skin types. Simply massage in circular motions to pamper that growing bellies and relieve tight, itchy skin.


Weleda stretch mark massage Oil

Weleda Stretch Mark Massage Oil ($24.99)

Give that precious bump a calming massage with this soothing oil. It diminishes the appearance of stretch marks, protects mumma’s growing tummy from dryness and has a glorious scent thanks oils such as rose, neroli, myrrh and frankincense.


Bio Oil Stretch Mark Massage Oil

Bio-Oil Specialist Skincare Oil (from $16.90)

Applying this little gem twice a day in a circular motion on your belly from the second trimester is something expectant mums have been doing for more than two decades to try and keep stretch marks away. It helps to improve the natural skin tone too.


Mustela Stretch Mark Cream

Mustela Maternite Stretch Marks Prevention Cream ($27.90)

Made in France, this specially formulated cream helps prevent and reduce stretch marks thanks to its innovative combination of naturally-derived active ingredients. IT promotes skin elasticity and keeps skin hydrated up to four hours after application.

This article is curated by our Editors and includes affiliates and/or paid inclusions. See our Disclosure Policy.

8 best stretch mark creams for pregnancy | Mum's Grapevine

Know a brand of stretch mark oil or cream we should add to our list? Contact us and let us know.

Read next …

Looking for more maternity must-haves? From supportive belly bands to maternity pillows that keep mum and her bumps comfy, here are a few articles that you might like to read next:

Continue your search for the best stretch mark creams

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